Annual Transcript | Jiuzhou Technology: Multi Dimensional Strength, Countercurrent Development, Creating An Upward Curve
Jan 12, 2024| By changing the public's inherent perception of traditional manufacturing and advancing against the trend with an innovative attitude, Jiuzhou Technology has ushered in its own spring after overcoming the harsh winter!
After the pandemic, the global economic recession has affected the two wheeled electric vehicle industry. Finding ways to get through a consumption environment that is destined to be cold for a period of time, welcoming spring, and becoming a business correctness that includes the two wheeled electric vehicle industry. We are pleased to see that there are always some brands that can create an upward curve in a generally sluggish environment, leading industry colleagues to break the ice and move forward against the trend. Jiuzhou Technology, the leader of two wheeled electric vehicle motors, is just like this.

Building a benchmark for breaking boundaries in traditional manufacturing enterprises
Strengthening brand power is the key to overcoming the cold winter
During the economic recovery period, manufacturing enterprises must change the old development concept of "only focusing on hard work" and actively carry out brand building work to unleash the vitality and potential of their business operations.
Looking back at 2023, as a member of traditional manufacturing enterprises, Jiuzhou Technology has achieved remarkable results in brand building. As the Carbon Pit Electric Motorcycle Competition gathers global attention, Jiuzhou Technology widely spreads its brand image through sponsoring events, builds brand breaking power and international influence, and lays a solid foundation for market expansion and user base growth.

If the appearance in the charcoal pit contest is a milestone event in the brand construction of Jiuzhou Science and Technology, then taking the Tiktok platform as the carrier, accelerating the brand and product popularity is a typical sign of the leapfrog advancement of Jiuzhou Science and Technology marketing.
As we all know, on October 16 last year, a large number of Tiktok experts went to Jiuzhou Technology to visit its modern chemical plant and experience electric vehicles equipped with Chitu 2.0 series motors. During this time, the experts showed fans the modern manufacturing system, innovative technology and super products of Amway Jiuzhou Technology in the live broadcast of Tiktok, which made Jiuzhou Technology brush a wave of "passers-by".

With the passage of time, the powerful ability to create stars in the era of short videos has begun to emerge. According to the data, during the 20 days from October 16, 2023 to November 6, 2023, the Tiktok topic # Long Range Electric Motor launched by Jiuzhou Technology has more than 10 million exposures and the data is still rising. A large number of heavyweight KOLs have participated in the shooting of the topic # Long Range Electric Motor, planting grass for countless consumers, which not only makes Jiuzhou Technology a "technology star" in people's minds, but also further improves the attention of the entire two wheel electric vehicle industry.

After delving into the marketing actions of Jiuzhou Technology series, it is not difficult to find that it is good at exploring the current consumer interest points in technology, or leveraging top tier events to achieve saturation of the technology enterprise image, or actively linking short video ecology to build a brand exclusive traffic pool, focusing on the super product Red Rabbit 2.0 motor to deposit "memory anchors" in the consumer mind, and promote continuous improvement of brand reputation.
No matter what marketing strategy is used, it can strongly shape the brand power of Jiuzhou Technology, enabling it to have loyal fans covering different circles, helping the enterprise move towards a new business cycle and achieve growth against the trend.
Building brand competition barriers through independent innovation
Advancing to become a global leader in the electric power drive industry
As mentioned earlier, the reason why Jiuzhou Technology has gained widespread attention is because it has established the name of a "technology enterprise" through multi-dimensional marketing. However, in reality, "weak technology" is a disadvantage for the development of many traditional manufacturing enterprises.
At present, many traditional manufacturing enterprises are still facing severe problems such as overcapacity at the low-end and insufficient supply at the high-end. Especially in the two wheeled electric vehicle industry, which has not completely removed the label of "low-end manufacturing", there are many enterprises with weak independent innovation capabilities. In the context of tight consumer demand, these enterprises often inevitably become the weak side of market competition.
On the other hand, Jiuzhou Technology has frequently gained popularity in 2023 with its strong independent innovation capabilities. Selected as a "National Intellectual Property Demonstration Enterprise", recognized by the "Five Good" Enterprise Science and Technology Association of Taizhou City, awarded the only "Technical Innovation Award" in the motor industry at the 2023 China Electric Vehicle Industry Innovation and Development Summit Forum, and the "First Wenling City Standard Innovation Contribution Award" Various authoritative honors have become a powerful endorsement of Jiuzhou Technology, and also inspire industry colleagues to showcase their skills in independent technological innovation.

In addition, Jiuzhou Technology, as a "national specialized, refined, unique, and new small giant enterprise", has attracted top-level attention. The Central Radio and Television Network has specially reported on the construction progress of Jiuzhou Technology's new factory project, and national institutions such as the Network Communication Bureau of the Central Cyberspace Administration have promoted Jiuzhou Technology as a typical technology enterprise.
The advantage in independent innovation ultimately translates into a competitive advantage in the market. In 2023, Jiuzhou Technology launched the Red Rabbit 2.0 series of motors, which have been in good condition for five years. The core performance such as endurance and lifespan have been comprehensively advanced, leading the industry's quality trend. Once listed, it triggered a wave of hot sales, creating new growth points for Jiuzhou Technology.
In addition, Jiuzhou Technology has been certified by the world's top growth consulting firm Frost Sullivan as the "pioneer of long endurance electric motors for two wheeled electric vehicles" and the "pioneer of high-efficiency electric motors for two wheeled electric vehicles". From behind the scenes to in front of the stage, Jiuzhou Technology showcases the technological heritage of its core supporting enterprises for two wheeled electric vehicles to the world, building insurmountable brand competition barriers. From a more macro perspective, Jiuzhou Technology's development strategy of "technology for market" is becoming the underlying logic for the emergence of manufacturing enterprises in the new era.

It is worth mentioning that in the past year, Jiuzhou Technology, which has implemented the strategy of technology, industry and trade, has also achieved fruitful results in the fields of new energy vehicle motors, robot motors, electric vehicle controllers, etc. The diversified industrial layout not only enhances Jiuzhou Technology's development resilience, but also injects strong confidence into its acceleration to become a leader in the global electric power drive industry.
epilogue
Strong people never complain about their environment, but are good at finding new hope and opportunities in adversity. In 2023, Jiuzhou Technology's annual report card can be described as impressive, but this ambitious company will never be satisfied with past achievements. 2024 will undoubtedly become a new leap cycle for Jiuzhou Technology, and we wait and see!


